Pulpdent is an international dental research and manufacturing company established in 1947 in the USA. They needed to refresh their packaging designs and a motion graphic to introduce their brand new products. Zachary Kulsrud, the Marketing Director at Pulpdent wanted the new designs to be bold and to make Pulpdent brand more prominent. We went with the 80’s retro design inspiration. We reorganized / reprioritized the information from the existing packaging and gave it proper real estate and placement. The new designs were first revealed at a dental trade show in Germany, we were told that the designs turned a lot of heads! That made us very happy!
Branding & Brand Strategy + Logo Design + Graphic Design