HTTI = His Truth Transforms International is a faith based, non-profit organization that has had deep roots in ministry for many decades. Christi Craddock wanted to brand this organization that carried on the legacy of her late father, Jim Craddock. He wrote a lot of books that needed to reach the world. She was looking for a new logo and the books needed a design refresh for the launch of their new brand. We used beautiful and meaningful photography to  capture the depths of emotion in each book.